Consumers Research


Consumers Research

Diva can help you in Knowing your customers feelings and motivations toward your product/brand/service and make you aware of which words (Customers own words) they use to describe your products, so you can design promotional campaigns accordingly or to generate/ test new products concepts.

Business planning & strategy

  • Observational Research (To gain in depth-understanding of the relationship between people and products).
  • Experimentation (Causal Research).
  • Focus groups administration.
  • Customers Satisfaction Surveys.
  • Household Surveys for products, services, public opinion poll and health care related questionnaires and surveys.

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