Products, Services Research
The options of product researches we introduce depend on the stage of life cycle in which the product in. Under development product concepts or new products , slow moving/selling (for existing) products, Diva researches will give answer to make clear understanding of how consumer perceive your products/services or their feedback and what features/ attributes to add or remove and how to improve your marketing.
Business planning & strategy
- Products comparison by features and Specs and Customers or Consumers feedback.
- New products tests.
- Products penetration rate.
- Products Usage and Attitudes Surveys.